Tag

Do you know what kind of metrics you should take into consideration throughout your student recruitment campaigns? If you don’t have marketing experts on your team, it can be difficult to identify the numbers that matter. Not to mention that in addition to measurable...

As we’ve discussed before, prospective international students need to have a clear vision of what to expect from their future studies abroad. However, they are not alone in this. This is also true when you are preparing for working with international student recruitment...

Congratulations! You have made the right decision to forward your international recruitment duties to a professional agent! So, what to do now? Today we will start discussing the preparations you need to make to get the most out of this relationship. Note that in this context, we...

In our previous post, we showed you how you can use content marketing strategies to evaluate your international student recruitment efforts. More specifically, we talked about the purchase funnel concept and how prospective students pass down through it. We identified three...

Today, we are going to show you how to apply common content marketing strategies to international student recruitment. As you most probably already know, content marketing professionals have this term: purchase funnel. The idea behind is that every prospective customer has to go...