ETN Focus
the smart network of international student professionals
ETN Focus is not about us. It is about you – the busy education professional, who travels the world on a fascinating mission to internationalize, diversify and retain just the right mix of students, cultures and talents.
We all know about the benefits international students bring to education providers and institutions from all over the world, global and local economies, governments, businesses and societies.
What we don’t know is the complex challenges you face during the continuous processes of student body internationalization, diversification, retention and cross-cultural management.
Internationalization
As education becomes an increasingly global venture, more and more institutions open their doors for international students.
Why should you recruit international students?
How many international students do you have?
What is your target?
What is your international students enrolment strategy?
Where should you start?
Which channels should you use to reach and recruit International students?
Diversification
A diverse student body causes dynamic growth and affects positively the future of the institution.
How diversified is your student body?
Why should you diversify your student body?
How to do it right?
Is there an ideal mix of international students?
You have predominant nationality in your student body. Which are the risks?
Retention
Student retention is the most successful way to generate sustainable revenue.
What is your international student retention rate?
Do you have a model to assess your retention rate?
The cost of non-retention: What is the impact of non-retention on your budget?
How to implement an effective retention strategy?
Do you have people in your team working on retention measures?
Cross-cultural Management
CCM can fill a significant competence gap within international student retention, help provide better customer service and minimize loss of revenue.
What is the link between international student retention and cross-cultural management?
How does your organization address cross-cultural management needs?
Is your staff trained to work with cross-cultural management?
For too long, international students have only been seen as a precious asset to educational institutions.
It is time to put this asset in the spotlight and start a dialogue, listen to your voice and help you meet your strategic international student goals by reflecting on common issues, proposing learning and training paths and creating opportunities for interaction.
ETN Focus is the smart network where all of you who work with international students can grow together through an open exchange of information, experiences and advice from a personal perspective.
Because we all know that the human touch is what makes a difference.
