Category

Reading the news has become a challenge these days. Is this piece of information driven by facts, emotion or hidden motives? In other words, are we reading an objective article created after thorough research, or is it just a bunch of scattered alternative facts made up to serve...

Having an active Facebook page and a LinkedIn profile is a question of a communication hygiene nowadays. Your organisation doesn’t need to become a social media mastermind and have it’s presence on every social network, starting from Youtube and ending in Snapchat. Of...

Has your university recently discovered that student recruitment agents could be an option for international student recruitment? Are you considering use of agent services but still have loads of questions on where exactly to start? Well, count yourself lucky,...

Trust is a concept that is usually not discussed on campus. International students trust educators to provide them with skills and knowledge, and educators trust the students that they will do their best to actively participate. Most of the time, this topic only comes...

If you had two options: Donating for a charity that provides children with food and shelter Donating for a charity that will provide food and shelter to Julia, a 4-year-old orphan from Serbia Which option would you choose? Research shows that from a marketing point of view, the...

Imagine one of your team members behaves inappropriately in public. One of your students starts a social media protest campaign against a specific staff member. Or you have to fire a couple of beloved staff members due to budget cuts. Each of these situations – and there...

In the past few weeks, we looked at international student recruitment strategies from a different perspective – that of language. We chose the 4 most widely spoken languages in the world and we outlined some specific tips for each group. Today, after English, Chinese and...

Attracting international students to your institution could give you a fresh new perspective. You get the chance to implement new and original ways of teaching, you explore and cover new territories. All these have a positive effect not only on your teaching methodology, but also...

It’s Wednesday again and we continue our journey into internationalisation strategies by language! After English and Chinese, our next stop on the way to international student recruitment success is Spanish. According to “Latino Recruitment” by Veronica Guzman...

Any educator knows that the classroom is a powerful resource. It is up to them to create the right environment for students to learn how to recognise, address and adopt changes that could positively affect their lives, communities, and even the planet. Opening up...

Last week we introduced a different perspective on strategies for international student recruitment, using the criteria of language. Our series of tips and tricks on how to recruit international students speaking the same mother tongue covers the four most widely spoken languages...

In order to attract prospective students, educational institutions from around the world tend to always praise and encourage their efforts at reaching their academic goals. However, how many institutions actually think about the level of stress this process involves? Are there...