What Can You Learn From Prospective Students Feedback?

We already talked a bit about the false data that international students provide and you use. It’s not their fault – we need to have a more consistent way of collecting feedback. This issue is consistently popping up in every stage of the international student...
Posted On 18 Apr 2017

Small-Town Liberal Arts US Colleges: A Hidden Gem In International Education?

Small town charms attract fewer students in the US each year. Why? It seems calm environment, opportunity to focus on learning and strong ties with local community apparently don’t provide enough excitement for most. Could this seeming decline in small liberal arts...
Posted On 13 Apr 2017

How To Use Social Media In 2017: Facebook

Having an active Facebook page and a LinkedIn profile is a question of a communication hygiene nowadays. Your organisation doesn’t need to become a social media mastermind and have it’s presence on every social network, starting from Youtube and ending in Snapchat. Of...
Posted On 27 Mar 2017

Gateway School Of English: A Family-Run School Can Provide A Lot Of Individual Attention

The language travel industry is a competitive field on a global scale, and even more so in beautiful sunny Malta, where learning a new language can be just another holiday. How then does a language school find a way to boast a competitive edge and differentiate from the rest in...
Posted On 21 Mar 2017

Trust: How to Inspire It In Your International Students?

Trust is a concept that is usually not discussed on campus. International students trust educators to provide them with skills and knowledge, and educators trust the students that they will do their best to actively participate. Most of the time, this topic only comes...
Posted On 17 Mar 2017

Finding The Right Match: Marketing For Success

If you had two options: Donating for a charity that provides children with food and shelter Donating for a charity that will provide food and shelter to Julia, a 4-year-old orphan from Serbia Which option would you choose? Research shows that from a marketing point of view, the...
Posted On 16 Mar 2017

Kazakhstan: The Untapped Student Potential in the Heart of Asia

There are so many great recruitment opportunities on the Kazakhstan student market for the international educators out there. Kazakhstan is a talent pool that offers a huge untapped potential for diversifying your student body. Located in central Asia, Kazakhstan is the...
Posted On 10 Mar 2017

5 Key Factors In Picking Universities Abroad

Choosing the right university abroad is a difficult process and making the final decision can be even tougher. But most of the times, students will consider at least a couple of the following 5 key factors: Factor #1: Cost of tuition We always try to make a point that the...
Posted On 08 Mar 2017

How To Develop A Crisis Communication Plan?

Imagine one of your team members behaves inappropriately in public. One of your students starts a social media protest campaign against a specific staff member. Or you have to fire a couple of beloved staff members due to budget cuts. Each of these situations – and there...
Posted On 06 Mar 2017

International Student Recruitment Strategies By Language: Arabic

In the past few weeks, we looked at international student recruitment strategies from a different perspective – that of language. We chose the 4 most widely spoken languages in the world and we outlined some specific tips for each group. Today, after English, Chinese and...
Posted On 01 Mar 2017

How To Reach Your International Recruitment Goals In 5 Simple Steps

Attracting international students to your institution could give you a fresh new perspective. You get the chance to implement new and original ways of teaching, you explore and cover new territories. All these have a positive effect not only on your teaching methodology, but also...
Posted On 24 Feb 2017

ELA Malta: 75% Of Our Bookings Come From Agents

When we think of Malta, we always start dreaming of sunny skies, beautiful beaches and crystal-clear seas. However, Malta is more than just a paradise for holiday-seekers. As a former British colony, the country has to this day English as an official language. This historical...
Posted On 20 Feb 2017